Good things and good health start with a visit to our smiling staff at Zelcer Denture Clinic.

Hartley Zelcer

Hartley Zelcer

D.D., B.Sc. Denturist


For almost 60 years the Zelcer name has been synonymous with dentures. Zelcer Denture Clinic (Reliance Dental Lab) was established by Hartley’s father, Joe Zelcer located on Selkirk Avenue. Joe Zelcer (the “original Joe”) was a driving force and played a vital part right from the early beginnings in denturism to bring it to the public through proper legislation. Joe’s son Hartley completed his bachelor of science degree at the University of Manitoba and was gearing for a career in dentistry. Joe’s constant reminder through expressions of his profession convinced Hartley to join him.

Throughout time, growth and expansion, Zelcer Denture Clinic has maintained and continues to uphold its strong founding values of quality workmanship, exceptional customer service and very reasonable pricing in a friendly and caring environment.

At Zelcer Denture Clinic, we provide the public with the very best in denture care. Our goal is to achieve a state of positive oral health and contribute positively to physical, mental and social well being and to the enjoyment of life’s possibilities, by allowing the individual to speak, eat and socialize unhindered by pain, discomfort or embarrassment.

We are professional, friendly and courteous, and put great emphasis on listening to all of your individual needs and concerns.

Zelcer Denture Clincs will provide you with a youthful, natural and confident smile assuring that only you will know you are wearing dentures.

Eric Zelcer

Dr. Eric Zelcer

B.Sc., DMD

Dr. Eric Zelcer, recent graduate, and class president, of the University of Manitoba Faculty of Dentistry class of 2016, has started his career in dentistry in Morden Manitoba as an associate at the Care Dental Group. Dr. Zelcer is interested in all aspects of dentistry including restorations (fillings), root canals, esthetic dentistry, implants, crowns and bridges. Appointments can be made to see Dr. Zelcer at Care Dental in Morden, Manitoba by phone at 204-822-5506.